The Island × Fuze Tea

Original Format

The Island × Fuze Tea

Client: Fuze Tea / The Coca-Cola Company — Year: 2024

Third edition of Musa's original format and Europe's first experiential festival for creative communities. Over 2,000 participants in Pantelleria in an immersive programme where brands, music, nature and people intersect in perfect harmony.

Video

Gallery

The Island × Fuze Tea — photo 1

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Brand experience and music branding: our approach

We are Musa, a Milan-based brand experience agency. Our event planning and music branding work connects brands and people: from strategy and events to brand activations and branded content, we choose approaches and collaborations around the brief.

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