Musa is a creative experiential agency helping brands connect with communities through memorable experiences powered by music and entertainment. We design events, formats and campaigns that live across physical and digital spaces, turning brand values into real and culturally relevant experiences. We build communities through shared experiences united by common values and passions — because today the strongest brands don’t just communicate, they create worlds people want to join and belong to.


Brand strategy


Experience design


Original format


Community building

PhotoSì challenge

PHOTOSÌ CHALLENGE

TALKING SOFA

DARDUST FOR SNAI

ABBRACCIMUSICALI HUGGIES

CRISTINA D’AVENA FOR SKIPPER

FRED PERRY SUBCULTURELIVE

FRED PERRY MURAL EVENT

Paigey Cakey

PAIGEY CAKEY FOR LOTTO

POSTEPAYSOUND

TUBORG OPEN FEST 2019

FEDEZ FOR POLAROID EYEWEAR

IPPODROMO SNAI SAN SIRO